A Marketers Worst Enemy? Or Best Friend?

Is this a bad 6 letter word?

This 6 letter word has created industries, empires and fortunes.

It has also played a huge role in destroying lives, businesses, and legacy’s.

What is this 6 letter word?

Well, let’s have some fun in uncovering it and then discussing what to do about it.

First, watch the 11 minute 42 second video below (which is part of a seminar presentation I did.) In this video I say this 6 letter word.

Can you pick it up? Will you be able to identify it?

Then listen to today’s DTAlpha TalkBack which runs just 11 minute and 08 seconds.

http://www.dtalpha.com/talkback/?p=22

Listen to the short story at the opening and you will finally know what this 6 letter word is and what to do about it.

Okay, are you ready?

Let’s have some fun today.

LET’S BEGIN!

Also, remember to be ready on Friday. You will have your chance to be part of the DTAlpha Beta 2,500.

When Stephen and his team opened the DTAlpha VIP Beta 500, all the spaces filled up in less than 30 minutes and our server ended up choking on all the traffic that slammed into it. So be ready to respond rapidly on Friday and secure your space.

Okay, enjoy today’s DTAlpha TalkBack… and be sure to TalkBack to me while you’re here. I’m all ears. I’m listening.

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